The Digital Front Door is a podcast series from Doing Business in Bentonville, hosted by retail expert Scott Benedict. Explore how brands and retailers are transforming customer engagement through digital innovation, emerging tech, and omnichannel strategies in today’s connected marketplace.
Discover how small and mid-sized brands can compete with marketing giants using data, AI, and retail media. Shaun Brown of BirdDog shares insights on democratizing digital marketing, maximizing 1P data, and winning with smarter strategies—not bigger budgets.
Breaking down the preferences and power of younger consumers
Digital convenience merging with traditional channels
Electronic shelf labels reshape shopping landscape
A Digital Front Door look at financing options for growing SMBs
A dive into digital marketplaces
Can smart cart technology revolutionize your shopping experience? Join DBB as Scott Benedict sits down with John Hopkins, the brilliant co-founder and chief marketing officer of HiCart Corporation
Scott Crossett, the knowledgeable CEO of Cameron Smith Associates, joins Scott Benedict for a compelling conversation about the challenges and strategies of thriving in a job market where retail titans like Walmart and Sam’s Club hold sway.
Discover the secrets behind Walmart's retail revolution as Scott Benedict joins with business writer Kim Souza on a revealing tour through the Elm Springs Supercenter.
What if genuine consumer reviews could be the game-changer your retail strategy needs? Two of Doing Business in Bentonville's regular hosts debate, as Scott Benedict and Andy Wilson unlock the secrets behind harnessing the true power of user-generated content.
Unlock the secrets of a powerful online presence as Scott Benedict teams up with Ryan Monigan from Flywheel Digital for a riveting exploration into the world of Product Detail Pages
Unlock the keys to revolutionary sales growth with Scott Benedict and Toby Willse, Senior Director of Retail Media at Flywheel Digital
Prepare to have your mind opened to the vast possibilities of the retail world as Scott Benedict hosts retail strategist Jim Okamura to unpack the secrets of omnichannel retailing that are setting the stage for a revolutionary customer experience